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Jeff Rogers is a graphic designer, illustrator and muralist working from his Oak Cliff studio in Dallas, Texas. After working for many years at studios and agencies in Dallas and New York City, he decided to open up his own shop in 2011 making work in his own style that is heavily influenced by his love of painting, graphic design, typography and the illuminated letter. His work has attracted an impressive list of clients including Nike, Ray-Ban, The New York Times, Nickelodeon, McDonald’s, Google, ESPN, YouTube and many others. His work has been internationally recognized and awarded by PRINT Magazine, The Type Director’s Club, Communication Arts and others. While in New York City, he also became an adjunct professor at The School of Visual Arts, teaching undergraduate, graduate and continuing education courses in graphic design, typography and visual storytelling.
Grab a large coffee and your laptop/iPad and join me for a hands-on, early-morning workshop exploring expressive, illustrative typography. We’ll dive into vintage type specimens as a source of inspiration and use them to create fresh, original typographic compositions. Along the way, we’ll experiment with applying illustration principles to letterforms—pushing words beyond communication and into expression. We’ll use found type as well as create our own lettering to push boundaries and explore some practical applications. Having spent much of my career working in the space between graphic design and illustration, I’ll share practical tips, techniques, and resources to help you bring more personality and impact to your typography.